{"id":472527,"url":"\/about\/","layout":"standard","version":"2025-08-28T17:06:18.000000Z","blocks":[{"id":4475693,"type":"newsletterSubscribe","published":1,"size":{"x":12,"y":0},"order":3,"items":[],"properties":{"padding":{"id":109034976,"value":"6"},"spacing":{"id":109034977,"value":"64px"},"font":{"id":109034978,"value":"#{newsletter.title.font}"},"title":{"id":109034979,"value":"Don't miss out."},"copy":{"id":109034980,"value":"Don't miss out on the latest product launches and updates. Sign up to our newsletter"},"stacked":{"id":109034981,"value":"0"},"backgroundColor":{"id":109034982,"value":"#0000"},"textColor":{"id":109034983,"value":"#{newsletter.text.color}"},"primaryActions":{"id":109034984,"value":"0"},"formBorderRadius":{"id":109034985,"value":"#{form.border.radius}"},"buttonBorderRadius":{"id":109034986,"value":"#{button.border.radius}"},"borderRadius":{"id":109034987,"value":"#{newsletter.border.radius}"},"mailingList":{"id":109034988,"value":63724},"template":{"id":109034989,"value":"newsletterSubscribe"},"fullWidth":{"id":109034990,"value":"0"},"fullBackgroundColor":{"id":109034991,"value":"#{newsletter.fullBackground.color}"},"published":{"id":109034992,"value":"1"},"conditions":{"id":109034993,"value":"[]"}}},{"id":4565006,"type":"banner","published":1,"size":{"x":12,"y":0},"order":0,"items":[],"properties":{"type":{"id":112085272,"value":"standard"},"title":{"id":112085273,"value":null},"copy":{"id":112085274,"value":null},"titleColor":{"id":112085275,"value":"#{banner.title.color}"},"titleBackground":{"id":112085276,"value":"#{banner.title.background.color}"},"copyColor":{"id":112085277,"value":"#{banner.copy.color}"},"copyBackground":{"id":112085278,"value":"#{banner.copy.background.color}"},"contentWidth":{"id":112085279,"value":"95%"},"textShadow":{"id":112085280,"value":"#{banner.text.shadow}"},"borderRadius":{"id":112085281,"value":"0px"},"buttonBorderRadius":{"id":112085282,"value":"#{button.border.radius}"},"buttonBackgroundColor":{"id":112085283,"value":"#{button.primary.color}"},"buttonStyle":{"id":112085284,"value":"secondary"},"buttonSize":{"id":112085285,"value":"standard"},"overlayOpacity":{"id":112085286,"value":"0"},"overlayColourStart":{"id":112085287,"value":"#000000"},"overlayColourEnd":{"id":112085288,"value":"#000000"},"overlayDirection":{"id":112085289,"value":"90"},"image":{"id":112085290,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/d2xlguzxafcsdoybxncnq2zcufgcyumnmrqe9gt1jbevtqpa.png.png?w=auto&h=auto&fy=0.47389203616295\",\"alt\":\"\"}"},"video":{"id":112085291,"value":null},"videoThumbnail":{"id":112085292,"value":null},"media":{"id":112085293,"value":"image"},"align":{"id":112085294,"value":"center"},"verticalAlignment":{"id":112085295,"value":"center"},"font":{"id":112085296,"value":"#{heading1.font}"},"actions":{"id":112085297,"value":"[{\"text\":\"\",\"href\":\"\"},{\"text\":\"\",\"href\":\"\"}]"},"padding":{"id":112085299,"value":"3"},"fullWidth":{"id":112085300,"value":"1"},"fullBackgroundColor":{"id":112085301,"value":"#{banner.fullBackground.color}"},"published":{"id":112085302,"value":"1"},"conditions":{"id":112085303,"value":"[]"},"template":{"id":112087677,"value":"banner"}}},{"id":4565007,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":1,"items":[],"properties":{"html":{"id":112085315,"value":"

\ud83e\uddf8 About Us \u2013 The World of Nordickidz<\/strong><\/h1>

<\/p>

Nordickidz<\/strong> is a UK-based, sustainable children\u2019s clothing brand creating organic cotton baby and kidswear (ages 0\u201312)<\/strong> with a Scandinavian-inspired twist.
We blend eco-friendly fashion<\/strong> with original storytelling \u2014 every piece features a unique animal character from our magical world, the Dreamland Explorers<\/strong>.<\/p>

Our mission is simple: soft on skin, kind to the planet, and meaningful for your child.<\/strong><\/p>

\ud83c\udf31 Eco-Friendly, Organic Cotton Kids Clothing<\/strong><\/h2>

Every Nordickidz outfit is made from 100% certified organic cotton<\/strong>, using circular, sustainable practices that protect your child\u2019s skin and our planet\u2019s future.
From baby grows and T-shirts to kids\u2019 dresses and sweatshirts, our designs combine comfort, durability, and sustainability<\/strong> in every stitch.<\/p>

<\/p>

Shop Organic Cotton Baby Clothes \u2192<\/u><\/strong><\/a><\/p>

\ud83d\udc3e Meet the Dreamland Explorers \u2013 Animal-Themed Kidswear<\/strong><\/h2>

What makes Nordickidz truly unique is our world of original animal characters \u2014 each with a gentle superpower<\/strong> that teaches children emotional awareness through play.
Drawn in a Scandinavian-inspired style<\/strong>, these characters appear on our clothing, making each piece both wearable and meaningful.<\/p>

Here\u2019s just a glimpse of our collection:<\/p>

Quokka \u2013 \u201cSmile Beast\u201d<\/strong>: A burst of positivity, spreading joy with every step.<\/p>

Axolotl \u2013 \u201cGills & Giggles\u201d<\/strong>: Playful energy that makes every moment sparkle.<\/p>

Lynx \u2013 \u201cSoft Roar\u201d<\/strong>: Gentle but brave.<\/p>

Capybara \u2013 \u201cBig Chill\u201d<\/strong>: Calm, caring, unshakeable.<\/p>

Fennec Fox \u2013 \u201cPeek & Pounce\u201d<\/strong>: Playful, curious, always exploring.<\/p>

Explore the Animal Collection \u2192<\/u><\/strong><\/a><\/p>

\ud83d\udca1 Why We Created Dreamland Explorers<\/strong><\/h2>

We believe children explore the world<\/strong> not just through forests and oceans, but through feelings, friendships, and imagination<\/strong>.
The Dreamland Explorers don\u2019t tell kids to be someone else \u2014 they gently show them that who they are is already enough.<\/p>

Every design is a conversation starter between kids and grownups, turning clothing into a tool for connection and emotional growth<\/strong>.<\/p>

\u2728 Our Promise<\/strong><\/h2>

Soft on skin. Strong in spirit.<\/strong><\/p>

100% organic. 100% original.<\/strong><\/p>

Ethical, sustainable production from start to finish.<\/p>

Every Nordickidz garment tells a story worth sharing \u2014 because the world needs more softness, and so do our kids.<\/p>

Shop Sustainable Kidswear \u2192<\/u><\/strong><\/a><\/p>"},"borderRadius":{"id":112085316,"value":"#{text.border.radius}"},"textColor":{"id":112085317,"value":"#{text.color}"},"backgroundColour":{"id":112085318,"value":"#0000"},"truncateHeight":{"id":112085319,"value":null},"template":{"id":112085320,"value":"text"},"padding":{"id":112085321,"value":"6"},"fullWidth":{"id":112085322,"value":"0"},"fullBackgroundColor":{"id":112085323,"value":"#{text.fullBackground.color}"},"published":{"id":112085324,"value":"1"},"conditions":{"id":112085325,"value":"[]"}}},{"id":4575102,"type":"row","published":1,"size":{"x":12,"y":0},"order":2,"items":[{"id":4575103,"type":"pod","published":1,"size":{"x":12,"y":0},"order":0,"items":[],"properties":{"title":{"id":112415823,"value":null},"copy":{"id":112415824,"value":null},"media":{"id":112415825,"value":"image"},"image":{"id":112415826,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/fo22hhawnaqkbyakyda8cf9vbaaihpyw0ynyp3bhirp9fd4j.png.png?w=auto&h=auto&z=1.002&fx=0.49900199600798&fy=0.41634824116442\",\"alt\":\"\"}"},"video":{"id":112415827,"value":null},"autoplayInBackground":{"id":112415828,"value":"1"},"titleSize":{"id":112415829,"value":"1"},"overlay":{"id":112415830,"value":"1"},"href":{"id":112415831,"value":null},"borderRadius":{"id":112415832,"value":"#{image.border.radius}"},"overlayOpacity":{"id":112415833,"value":"0"},"overlayColors":{"id":112415834,"value":null},"overlayDirection":{"id":112415835,"value":"90"},"template":{"id":112415836,"value":"pod"},"padding":{"id":112415837,"value":"6"},"fullWidth":{"id":112415838,"value":"0"},"fullBackgroundColor":{"id":112415839,"value":"#fff0"},"published":{"id":112415840,"value":"1"},"conditions":{"id":112415841,"value":"[]"},"ratio":{"id":112415842,"value":"short"}}},{"id":4575104,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":1,"items":[],"properties":{"padding":{"id":112415843,"value":"2"},"html":{"id":112415844,"value":"

<\/p>"},"textColor":{"id":112415845,"value":"#{feature.text.color}"}}}],"properties":{"direction":{"id":112415810,"value":"column"},"icon":{"id":112415811,"value":null},"title":{"id":112415812,"value":null},"textColor":{"id":112415813,"value":"#{feature.text.color}"},"backgroundColor":{"id":112415814,"value":"#{feature.background.color}"},"buttonText":{"id":112415815,"value":null},"copy":{"id":112415816,"value":"

<\/p>"},"template":{"id":112415817,"value":"feature"},"padding":{"id":112415818,"value":"9"},"fullWidth":{"id":112415819,"value":"1"},"fullBackgroundColor":{"id":112415820,"value":"#{feature.fullBackground.color}"},"published":{"id":112415821,"value":"1"},"conditions":{"id":112415822,"value":"[]"}}}],"properties":{"title":{"id":109034678,"value":"About Nordickidz | Eco-Friendly Kidswear & Storytelling"},"isStorePage":{"id":109034679,"value":"1"},"ogImage":{"id":109034680,"value":"https:\/\/images.podos.io\/zmz5l7jz9tw7stztzdi8rodofcr1oljbcubbamq3ksex5cws.jpeg.jpg?w=1200&h=auto"},"description":{"id":112163092,"value":"Discover Nordickidz \ud83c\udf31 \u2014 eco-friendly kidswear inspired by the Dreamland Explorers. Organic, sustainable, and full of magical animal stories."}},"labels":[],"published":1,"sitemap":1,"divisionId":398661,"edited":true}